Business development support

Research, intelligence and analysis that provides a framework to optimise, fine-tune and accelerate the targeting of companies and market segments as part of business development activities.

Research and analysis that supports business development includes:

which companies to target that are most likely to require my firm’s services and products.
which market segments that my firm hasn’t targeted sufficiently or constructively and provide an opportunity for client acquisition and growth.
which new sectors to target that have not been targeted before by my firm.

Project examples of business development and pitch support

Request: Supporting the pitch for an IPO mandate that a European port operator and logistics company had put out to tender. The pitch requirement asked for in-depth knowledge of the ports and logistics sector.
Output: A comprehensive overview of the landscape of the ports and logistics sector in Europe, including trends analysis, competitive dynamics, etc.
Result: The pitch was consequently won.

Request: Mapping of FTSE100 constituents, identification of key targets within the FTSE100, and tracking of relevant developments with a view to increasing the market share of FTSE100 clients.
Output: A market entry and business development plan to target the FTSE100.
Result: Several FTSE100 target companies being successfully converted into clients.